Month: April 2021

Articles

How to Market Visual Novels

arimia

Visual novels are a great form of media- they combine game mechanics with an emphasis on narratives and strong visuals. They can be used to tell horror stories, high school slice of life, and so much more. But how do you market visual novels?

I’m Arimia, the lead developer at Crystal Game Works and marketing lead at Studio Élan. Marketing visual novels is a bit of a passion project for me- I like learning more about what people like and how they think. I’ve compiled a bunch of concepts I’ve learned over the years while marketing visual novels so you can get more eyes on your games.

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Articles

How to Find Game Jam Teams

arimia

It feels like every couple of months I’m either entering a game jam or hosting one. Well, it’s probably true- after all, game jams are going on at every moment nowadays! A couple years ago there were around 20 or so jams happening at any given time. Now, it seems like there’s 50+ happening concurrently.

If you’re newer to game jams and want to see what I’m talking about, you can see a comprehensive list of basically every online game jam happening on itch.io’s calendar here. Finding a game jam to enter has never been easier, but finding a team is still a struggle for some. Today we’re going to talk through the process of finding a team.

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Blog

The Road Ahead

arimia

NaNoRenO has finally wrapped up and we’ve survived another March. It was a lot less hectic than last March when we were grappling with the start of a pandemic. I’ve known since before NaNo started that this would be my last big team project that I’d lead, but I didn’t fully know why I felt that way. I assumed it was burnout, but I continued on. Just one last project, it’d be fine.

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