About Me

Hiya, I’m Arimia / Aria (she/they). I’ve been an artist since 2010 and a game dev since 2014- I specialize in indie game marketing and making visual novels. Here you’ll find my thoughts on marketing visual novels, my occasional drawings, and some rambles. I’m a self-proclaimed shounen manga connoisseur (derogatory) and I have a soft spot in my heart for theme parks. My current fixation is finding old forgotten doujin fangames. I have a bachelors of science in computer science (surprise, no marketing degree).

I own Crystal Game Works, a visual novel studio. I also work at Studio ร‰lan, a yuri visual novel studio, doing marketing for the past 6 years. This blog is mainly for talking about marketing and visual novel development. You can find my best articles listed here.

I’m not open for freelance marketing work, though I do occasionally do marketing consultation for commercial visual novel devs (please reach out to me on Discord). My Bluesky is arimiadev, my (defunct) Twitter is @ArimiaDev, my Tumblr is arimiadev and my Discord is arimia.

My mascots are Rimia and Mari.


(some) games I’ve developed & directed

(some) games I’ve worked on

(some) games I’m currently developing